Menswear Model Psycho Bunny Faucets Tennis Champion Alexei Popyrin
In a primary for the model, Psycho Bunny broadcasts a multi-year partnership with rising
skilled tennis star Alexei Popyrin that may characteristic custom-designed on-court attire
Montreal, Quebec (January 7, 2025) – Menswear model Psycho Bunny is proud to announce
a brand new multi-year world partnership with Alexei Popyrin, one of many world’s rising tennis stars.
The collaboration will make Popyrin the first-ever skilled tennis model ambassador for the
premium life-style model. This collaboration represents an essential milestone in Psycho Bunny’s
growth into the tennis world, amplifying the model’s dedication to the game and its world
presence on the courtroom and past.
Constructing on the success of its inaugural 12 months of partnership with Tennis Canada, which featured
high-profile activations at main tournaments such because the 2024 Nationwide Financial institution Open in Toronto
and Omnium Banque Nationwide in Montreal, Psycho Bunny continues to champion tennis in a
approach that’s each genuine and impactful. The model’s distinctive skill to mix the best high quality,
efficiency and magnificence aligns seamlessly with its rising presence within the sport.
A Rising Star on the Courtroom
2024 was a breakout 12 months for Alexei Popyrin. The Australian sensation noticed a meteoric rise in
the ATP rankings, highlighted by a surprising victory on the Omnium Banque Nationwide in Montreal
and a powerful run to the Spherical of 16 on the US Open. Recognizing Psycho Bunny’s
growing world affect and its profitable partnership with Tennis Canada, Alexei’s group
instantly turned excited by a possible relationship. They acknowledged an ideal synergy
between his journey on and off the courtroom and the model’s daring identification.
“It’s unattainable to flee Psycho Bunny. Their magnetic emblem and power made it a model I
at all times stored my eye on,” stated Popyrin. “Sporting their high-quality materials on courtroom was an
eye-opener, however assembly the group actually sealed the deal for me. Their ardour and dedication
to the game impressed me, and after seeing their event takeover in Montreal, I knew I
wished to associate with them. I’m excited and humbled to be Psycho Bunny’s first-ever tennis
ambassador, and I can’t wait to get began.”
A Good Match: The Daring Customary
Popyrin is the quintessential embodiment of the Psycho Bunny model — a fierce competitor with
unwavering confidence, power, and an plain edge. His ardour and boldness on the courtroom
align completely with Psycho Bunny’s ethos, making him the best ambassador for a model that
champions the spirit of standing out, embraces individuality, acknowledges confidence and
celebrates daring strikes each on and off the courtroom.
“Partnering with Alexei was a straightforward resolution for Psycho Bunny. He’s pushed and passionate
about tennis in the identical approach we’re captivated with our product,” stated Anna Martini, CEO of
Psycho Bunny. “This relationship is a pure complement to our model’s positioning – The Daring
Customary. He embodies the Psycho Bunny model and shall be a powerful associate as we introduce
our model to new audiences.”
A Daring Future Collectively
As a part of this thrilling collaboration, Alexei shall be on courtroom sporting a custom-designed
efficiency assortment that embodies his distinctive model and athletic necessities. This assortment,
which blends tailor-made, high-tech attire with Popyrin’s private model and Psycho Bunny’s daring
trend strategy, is a one-of-a-kind design tailor-made particularly for him, reflecting each his
aggressive edge and distinctive aptitude. Though it’s completely for Alexei and won’t be
obtainable on the market, it’ll function inspiration for Psycho Bunny’s Daring Strikes assortment. Alexei
will even be featured in upcoming model and seasonal product campaigns, showcasing Psycho
Bunny’s signature mixture of high-performance tennis attire and off-court life-style items.
Psycho Bunny is totally dedicated to supporting Alexei as he strives for achievement on the highest
ranges of tennis. Alexei’s future is brilliant, and Psycho Bunny is worked up to be a part of that journey.
