AERO Advertising and marketing Group has introduced a strategic alignment with Racer Media & Advertising and marketing, marking a major milestone for each organizations within the automotive life-style and media panorama.
This partnership comes on the heels of Racer Media & Advertising and marketing’s current enlargement of their administration crew and strategic transfer into stay and streaming content material areas. As a part of this collaboration, AERO will make the most of Racer as its most popular vendor for media creation, whereas Racer will profit from AERO’s in depth experience in occasion execution.
“RACER is essentially the most revered title in US motorsports media,” stated Jason Altzman, President of AERO. “As RACER broadens its focus into the complete spectrum of automotive life-style and vastly expands its capabilities, it aligns completely with AERO’s focus of offering bespoke life-style occasions to the market.”
The partnership is additional solidified by AERO’s funding in Racer’s current capital increase. Tim Mayer, Co-Founding father of AERO, commented, “We’ve super confidence in RACER’s administration and possession crew and have long-standing relationships with each. RACER’s expanded imaginative and prescient presents an enormous alternative, and the expanded administration crew’s depth of expertise provides us full confidence of their capability to attain nice issues.”
Paul Pfanner, CEO of Racer Media & Advertising and marketing, Inc., expressed enthusiasm concerning the new partnership: “As RACER continues to develop its portfolio, we’re excited to welcome new companions who share our strategic imaginative and prescient. We’ve labored with members of AERO’s crew for over twenty years and we’re thrilled to name them collaborators and companions as we vastly develop our mutual capabilities for our shoppers.”
This strategic alignment guarantees to deliver progressive options and expanded capabilities to the automotive life-style and media sectors.
