Regardless of a slight dip in NBA TV rankings this 12 months, commissioner Adam Silver isn’t involved with new plans for the league coming quickly as curiosity continues to develop.
Adam Silver Not Frightened By Dip In Scores
NBA commissioner Adam Silver spoke this week about some new modifications to the league which can be developing, in addition to offering an replace on NBA TV rankings up to now this season.
Earlier than the NBA Cup last on Tuesday evening, Silver mentioned the rankings which have taken a latest dip, however they aren’t a fear for the commissioner who has large plans for the close to future.
“If you happen to take a look at different knowledge factors, by way of our enterprise, for instance, we’ve simply come off the final two years of the very best attendance within the historical past of this league,” Silver mentioned.
“We’re at a degree the place our social media viewers is on the highest of any league and persevering with to develop exponentially. So, it’s not an absence of curiosity on this recreation.”
NBA viewership continues to say no…
◾️ NBA Cup Viewership: Down 10%
◾️ ESPN Viewership: Down 28%
◾️ 2024 Playoff Viewership: Down 12%
One Main Downside…
Half the league’s followers can’t watch their groups play with out shopping for packages exterior of primary cable pic.twitter.com/xImgVDoxEU
— Frank Michael Smith (@frankmikesmith) December 11, 2024
A New Method To Watch The NBA
Though the rankings have dropped, with curiosity rising inside the league, Silver has made the massive determination to make each recreation within the NBA obtainable on streaming platforms as of subsequent 12 months.
“We’re nearly on the inflection level the place individuals are watching extra programming on streaming than they’re in conventional tv,” Silver famous. “And it’s a cause why for our new tv offers, which can enter into subsequent 12 months, each recreation goes to be obtainable on a streaming service.”
It’s doubtless that the streaming service Silver was referencing is Amazon Prime, with a brand new 11-year, $76billion deal kicking in for the NBA alongside ESPN, NBC and ABC from subsequent season.
“And as we transfer to streaming service, placing apart how the precise recreation is performed on the ground, it’s going to permit us from a manufacturing standpoint to do every kind of issues which you could’t do by way of conventional tv. All types of recent performance, every kind of recent choices and screens which can be obtainable.”
The modifications to the way in which we watch the NBA going ahead have been introduced on the identical evening that Silver confirmed modifications to the All-Star format for February.